In a few years, the selfie has become a real social phenomenon. So much so that the clichés of visiting tourists have drastically changed their appearance. Where the main subject was the monument there is little, it is now the tourist who is in the center of the image. As a result, the fact that the beautiful panorama of the place visited is not visible in these photos shared on social networks ...
In Belgium, the startup Panora.me decided to tackle the problem. This young and promising company had the idea to set up a surprising installation. This allows tourists to take panoramic selfies and highlight the most beautiful monuments in the world.
The principle is simple: a specific camera is placed several hundred meters from the monument and the most emblematic places. Tourists remotely trigger the device when they make their selfie with a phone equipped with the application ad hoc. Users then receive their video. It begins with a plan of their face and then zooms to show the entire monument.
These short format videos can then be shared on Facebook, Instagram, Twitter or WhatsApp. These publications will naturally generate visibility for the venue as well as some form of social recommendation.
This relevant concept adds value to tourism services and truly adds value to the place it puts forward. An idea that is perfect for cities, tourist offices, amusement parks, ... that can communicate in an original way, through their visitors. What make them real ambassadors.
Panora.me is currently finalizing its technical solution to install it fixed - year-round or for the season - on tourist sites. In the meantime, the startup offers its services as part of event operations such as this campaign #brusselsandme conducted on behalf of the City of Brussels.
To get more, you can go to the official website of Panora.me or watch this report TF1 TF1 that explains the concept pretty well.