What is the relationship between firefighters from the Department of Vienna and the Lord of the Rings ? At first glance, obviously none. Unless you are regularly on Twitter and that you may have seen this little nugget that we are going to talk about. Because yes, the December 28 last, our dear firefighters have unveiled a quirky creation that surfs on the famous trilogy of Tolkien... and what's more, it's for a good cause.
In order to raise awareness of the dangers of drinking and driving on New Year's Eve, the communication team of the SDIS 86 has unveiled on its social networks a short video of 3 minutes named Lord of the Road. Starting as a movie with the presentation of the production company (obviously diverted), we discover a Gollum obviously not at its best, waking up in the middle of an evening. His will ? Find the precious thing to go home. We do not tell you more.
Do not listen to the little voice that pushes you to commit the irreparable ...
The one who drives is the one who does not drink!
Prefer taxis, public transport or simply stay here! @ Prefet86, @ departement86 and @ sdis86 wish you a happy new year. pic.twitter.com/YJtDjx6w3j
- Firefighters 86 (@ sdis86) December 28, 2018
From our side, it's probably the Awareness against drinking and driving the most offbeat we have seen during the holiday season. And it must be said that it works pretty well! Gollum, this iconic and atypical character that all fans of the Lord of the Rings know well, here represents wonderfully the individual who questions himself by wondering if he is able or not to take the wheel after drinking.
Side realization, it's also good work. A few movie sequences were recovered to create the story and the French dubbing works well. The creatives behind this communication even went so far as to inlay a Christmas tree, a beer and ... the logo of the firefighters of Vienna to create the illusion.
Shared on the account Twitter and Facebook firefighters from 86, the video totaled close to 40,000 views. On our side, we find that it is always good to see that the institutional communication is not totally dead and there are still some creative souls who want to give it colors! Congratulations to those who had the idea and brought it to its ends. 😉
Imagined by:Firefighters of Vienna